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Motives by Loren Ridinger Featured at Makeup Industry Tradeshow

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Issue 69.09

Motives® by Loren Ridinger Announcements


Announcing New Motives Summer Colors

Lights, camera, fashion — you will be the talk of the town with these sizzling summer colors to accentuate your hottest looks. From one-shoulder dresses to smoldering bikinis, these limited-edition colors are sure to sizzle from the beach to your favorite nightclub.

Available to order now!
New Motives Summer 2009 Pressed Eye Shadow Colors
DC $8.50; SR $12.00; BV 7.00

Color US/Canada Codes
Cosmic 154MES/C154MES
Inferno 153MES/C153MES
Teak 157MES/C157MES
In the Buff 155MES/C155MES
Forbidden 156MES/C156MES


New Motives Khol Eyeliner

Your eyes will be your best feature with our Motives Khol Eyeliner. Your eyes will look as subtle or as dramatic as you like and will stay defined and precisely lined all day.

Amethyst Khol Eyeliner:
Codes 26MEP/C26MEP; DC $10.00; SR $14.00; BV 8.00

Take a sneak peek at the upcoming summer colors arriving soon!

Pressed Eyeshadows:
Codes TBA; DC $8.50; SR $12.00; BV 7.00

Heavy Metal
Club Princess
Lust Dust
Studio 54
Purple Haze
Ecstasy
Foxy Brown
Liquid

Motives will now offer two new superior quality brush sets showcasing key brushes to create a flawless look and perfectly contoured style in an easy-to-carry black clutch to keep your brushes clean and organized. Best of all, they are priced so everyone can afford them.


• Coming Soon! Motives Essential 7 Piece Brush Set

The Motives Essential 7 Piece Brush Set includes: Blush Brush, Eye Primer Brush, Shadow Brush, Crease Brush, Liner Brush, Lip Brush and Lash Brow Brush.

Code TBA; DC $25.00; SR $35.00; BV 12

 

• Coming Soon! Motives Professional 15 Piece Brush Set
Motives Professional Brush Set includes: Fan Brush, Eye Primer Brush, Powder Brush, Blush Brush, Concealer Brush, Angle Liner Brush, Brow Groomer Brush, Spoolie, Brow Brush, Precision Crease Brush, Oval Eye Blender Brush, Detailing Brush, Big Shader Brush, Crease Brush and Flat Lip Brush

Code TBA; DC $71.50; SR $99.95; BV 30

 

• Coming Soon! Motives Pressed Blush — Dancing Queen
Dancing Queen will breathe new life into your cheeks with this long-lasting, smooth-blending and high-color blush, while minimizing the look of imperfections and visible pores. It's a must for every woman and every skin tone to highlight the beauty of your Dancing Queen.

Code TBA; DC $9.50; SR $13.50; BV 8

 

• Coming Soon! New Motives Pressed Pigment Powders
Motives Pressed Pigment Powders is a highly concentrated color powder with a finely pulverized texture that goes on easy for an intense color effect and haute couture look. This easy-to-blend formula is long lasting and has full-color application. Apply directly to the skin or mix it with other type of textures to obtain the coverage you like to suit your mood and style.

Pressed Pigments

Rage
Glow

Codes TBA; DC $8.50; SR $12.00; BV 7.00


Motives by Loren Ridinger Featured at Makeup Industry Tradeshow

The following is a letter highlighting an event at which a team of motivated Motives Certified Trainers highlighted Motives by Loren Ridinger Cosmetics:

Hi Loren,

We're so excited to share with you and the rest of Market America what the NY Motives Team did at a makeup industry tradeshow called TheMakeupShow.com earlier this week in Manhattan.

Brenda Ramos Cardona from Staten Island NY and I co-organized the booth including four other Motives Certified Trainers and six Senior Consultants to help staff at this high-profile, pro-only event. It was promoted on the top social networks to create a buzz and it worked! The show promoters said they had heard about Motives by Loren Ridinger as did several others that came over to check out the booth!

We focused on presenting Motives by Loren Ridinger as a way for makeup artists and beauty professionals to carry Motives by Loren Ridinger as their own line and have a streamlined look with high-quality products. Our team explained how the Custom Blend Foundation retains their clients by creating long-term relationships since they'll need reorders throughout the year. A number of the pros loved that idea. During the event our team gave out no less than 100 catalogs, dozens of color cards and exchanged countless amounts of business cards and e-mails! Our team received so many compliments on the line, and the way the line was presented. Additionally, we acquired many leads and look forward to following up them to get some new partners or preferred customers.

We were thrilled when several members of the press and a few beauty bloggers took pictures of our booth and requested public relations information to do stories on the Motives line! MA Customer Managers and Corporate had better be ready for the next wave of publicity for Motives by Loren Ridinger as a result of our presence at this big event.

An added and unexpected plus was that the NY area trainers and consultants learned from each other and created friendships that we're sure will help us grow and continue to become long time friends. We're connecting on Facebook to share all of our amazing photos and are looking forward to working crossline again sometime in the future.

We encourage everyone in the field to get going with Motives by Loren Ridinger as their University Major by getting their certifications done now and tap into Motives by Loren Ridinger; it's the most empowering and fun division of Market America. See you all at Convention!

Motiveated to Succeed!!

Lisa Moffa and Brenda Ramos Cardona

©2009 Market America • 1302 Pleasant Ridge Rd • Greensboro, NC 27409

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