Market America Newsline: Issue 179.09

Online Shoppers Plan to Buy More Holiday Gifts on the Web

Internet Retailer brings more encouraging news about the upcoming holiday season. Everywhere I look, there's another article predicting the shift away from brick-and-mortar stores to online retailers as shoppers are learning about the many advantages of buying through the web. Take a quick moment to read what they had to say:

Although most online shoppers say they plan to spend about the same on gifts this holiday season as last, 55% of them plan to do the majority of their shopping online, up from 49% a year ago, according to the 2009 Mindset of a Multi-Channel Shopper Survey, commissioned by e-commerce platform and services provider MarketLive, Inc., and e-commerce consultancy The E-tailing Group.

Moreover, the survey found that 26% of consumers surveyed plan to purchase more gifts online than they did last year, up from 21% a year ago. Shoppers say they buy gifts online to save time (85%), locate hard-to-find items (82%), cull through wish lists (40%) and read consumer reviews (38%).

Even with flat overall projections, MarketLive chairman Ken Burke says this holiday season won't be too grim.

"The difference between this year and last is the inventories are lower so there won't be as much on the store shelves or warehouses, which means deep discounting won't be as prevalent as a year ago," he says.

And, he adds, many merchants seem to have learned lessons from last year's holiday season and are focusing on customer service in stores and on specific, segmented marketing online.

We've been focused on customer service since the very beginning! Our Portal is the ultimate online destination — providing access to over 35 million products from stores everyone already shops from, plus we have our own exclusive brands that cannot be founds anywhere else, and of course our people power to ensure that every customer experience is a friendly one.

With our new ma Cashback program, customers across the world will be able to get cash back for every purchase they make at marketamerica.com. Why would anyone want to shop from anywhere else? Our Web Portal simply has it all, and we are positioned perfectly to capitalize on the upcoming season.

I believe in you. Keep growing.

JR Ridinger

The New ma Catalog is
Now Available

Available in both English and Chinese versions

The previous version of the ma Catalog has been completely redesigned with a sleek, high-end look that will attract a customer's eye better than ever.

The new ma Catalog features:

Attractive spreads showcasing the new looks of various products
Well-organized categories to meet a custsomer's specific needs and desires
Product descriptions, interesting facts and figures and other selling points
An incredible new look for the cosmetics section, featuring new models and how to get their specific looks
And much, much more!

The new ma Catalog is an essential part of an UnFranchise® Business. They will sell very quickly! Order yours today!

ma Catalog (pack of 5)
Code 663; Distr. Cost $10.00 USD

Chinese ma Catalog (pack of 5)
Code 663CHN; Distr. Cost $10.00 USD

New Motives^® Catalog
Coming Soon!

Due to high demand, the motives catalog is temporarily sold out. An updated Motives Catalog will become available shortly.

The catalog is the perfect tool to promote Motives cosmetics and to build your clientele. Filled with information about new Motives products and your familiar favorites, the catalog will get people talking about the brand. We are sure that the new catalog will be a total crowd-pleaser!

Isotonix^® Calcium Plus Is Back in Stock

Isotonix Calcium Plus (13020) is back in stock. Thank you for your patience while we worked to bring this product back. Calcium is essential for building and maintaining strong bones and teeth. Isotonix Calcium Plus*:

Promotes healthy body weight
Supports healthy teeth and gums
Promotes normal hormone secretion
Supports skeletal health

Code 13020; DC $13.60; SR $18.50; BV 8.5

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Canada — Advanced B Complex Temporarily Out of Stock

Isotonix® Advanced B Complex 100g (code C13001) is temporarily out of stock. We expect to have it available soon and will notify you as soon as it becomes available. Thanks for your patience!

Español

Weekly Spanish Web Conference

Carlos Blanco, Director of Sales — Hispanic Market Development, will help you show the Plan and train your new business partners through the power of technology. Simply register for the web conference you wish to participate in by going to unfranchisetraining.com and join in at the scheduled time. This is a great way to have Home Kickoffs in Spanish without actually knowing the language.

Explode your BV and IBV during this holiday season! Join Executive Director Bonnie Philo and special guests and learn how to expand your customer base and increase your BV and IBV during this holiday season. Get the word out to your entire Market America team and connect them this Sunday night. You and your organization don't want to miss getting these inside tips and insights on growing your business through your Market America Portal.

Sunday, Nov. 8 at 8:30 p.m. EST
1-646-519-5815 pin 1314#

Join Executive Director Johnson Li and his special guests as they share the UnFranchise® Business System with your prospects in Mandarin Chinese. Don't miss this opportunity to expand your Market America business in Mandarin Chinese. Be sure to connect your prospects and take advantage of this special national recruiting conference call.

Sunday, Nov. 8 at 9:00 p.m. EST
1-347-534-1700 pin 6923#

Español

Expand your UnFranchise® Business in Spanish. Connect all your Spanish-speaking prospects and let them hear Director of Sales and Hispanic Development Carlos Blanco as he shares the lifestyle opportunity with Market America. Don't miss this live National Recruiting Conference call in Spanish.

Sunday, Nov. 8 at 9:00 p.m. EST
1-646-519-5800 pin 0991#

Take advantage of Market America's audios and videos to help you to be your very best and achieve great success.

Market America's audios and videos offer in-depth looks at the power behind the UnFranchise® opportunity and how to harness that power for the betterment of your business. Listening to audios is an optimal way to learn and stay focused — helping to take your business to the next level. Training your mind will allow you to begin thinking like a true One-to-One Marketing professional. Available on your UnFranchise Business Account > Audio Downloads.

Market America is pleased to announce that the following stores have joined the Partner Store program. Simply log on to your Market America Web Portal to start shopping from any of these new stores. Please continue to send your Partner Store requests and suggestions to partners@marketamerica.com.

Partner Store	IBV
Student Advantage The nation's most widely-accepted student discount card for students and parents. They've partnered with thousands of regional, national, and online merchants to give customers up to 50% savings on pizza and textbooks to online stores and everything in between!	25%
Gallery Direct "Affordable Fine Art for Everyone!" Gallery Direct is the only art company that offers full customization on each and every print sold. Images are offered on canvas and paper in an infinite range of sizes, framed in a vast collection of mouldings.	20%
Gimmee Jimmy's Cookies Since 1983, Gimmee Jimmy's has made small-batch, freshly-baked cookies in classic and creative flavors. After 20 years of growth from word-of-mouth sales only, GJ can now ship their cookies direct to your door!	20%
Exterior Accents Since 1998, EA has hand-picked home garden accents based on quality, value and price. You can always count on Exterior Accents for their price & satisfaction guarantees, and free shipping on orders over $249. With over 2,500 products in 30 categories, you will find the outdoor living products you want at the guaranteed lowest price.	12%
Evil Controllers Just for gamers! Evil Controllers specializes in custom modded Xbox 360 controllers designed to enhance game play for a variety of different game genres.The company modifies video game controllers that have the power to turn single shot and semi-automatic weapons into full automatic weapons. Through innovative design and ergonomic upgrades tailored for specific types of games, Evil Controllers provides gamers with custom controllers that best fit their needs.	10%
Gunnar GUNNAR Optiks produces Digital Performance Eyewear, which enhances and improves any screen viewing experience. With enhanced contrast, increased detail perception, improved ocular microclimate, and reduction in overall glare, the eyewear gives the ultimate viewing experience. Engineered for the most demanding computer users.	10%
Advance Auto Parts Advance Auto Parts is a leader in the automotive aftermarket, with more than 75 years of grease, grime and grit under their fingernails to prove it. With an established customer base and over 3,400 stores nationwide, AAP brings a huge inventory and superior knowledge to an even larger audience of customers.	8%

In this issue >

Online Shoppers Plan to Buy More Holiday Gifts on the Web

**The New ma Catalog is Now Available**

New Motives Catalog Coming Soon!

Isotonix Calcium Plus Is Back in Stock

Canada — Advanced B Complex Temporarily Out of Stock

Weekly Spanish Web Conference

Conf. Call

Chinese Conf. Call

Spanish Conf. Call

ma Resources

Partner Stores

ma News

Newsline Archives

The Power Profiles

UnFranchise Training

MarketAmerica.com

UnFranchise.com

GoNowMail.com

Issue 179.09